Nobody is surprised that those whom we call "influencers" earn money from the various Meta websites, e.g. Facebook and Instagram. (The owners—Meta—probably makes more.)
I get a lot of posts from a 'Sophie Cunningham' site. I love Sophie C to bits, but the content on the site has somewhat questionable grammar, so I'm fairly sure that Sophie does not really own the site; if she does, she has outsourced the maintaining of it to someone else. Probably someone she has only met on the Internet. They may give Sophie some of the money they make off the Fb posts; they actually may not; maybe Sophie has a media manager who handles all that.
Some celebrity accounts sound suspiciously like they're from abroad. You 'like' one of their posts about some athlete you admire, and they immediately shoot back: "Send me a direct mail, dear. <3 I will answer, for sure."
Regardless of the provenance (the genuine-ness) of the Fb accounts of star athletes, I really find it difficult to deal with sports fans. Some of them are OK; they make reasonable comments about the players, about specific games, about the statistics. But the vast majority of fans commenting on posts about celebrity players are, well, really hard to stomach. Abusive. Illogical. Racist. Ignorant. Uncalled for.
Maybe, in about 10 years from now, once I get to understand the game—maybe with the help of my little basketball-playing cousin!—I might be able to tolerate these ignorant comments. But, my goodness; they're on a par with the off-the-wall comments from MAGA types. Incidentally, there are highly racist comments made against Caitlin Clark, denigrating all aspects of her game, many of which I cannot understand, being as much of a basketball atheist as I am. But there are numerous comments insulting black athletes! Of course, they could be posted by foreign trouble makers inciting racist feelings.
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